Tag: customer service

Customer service calls: To transfer or not to transfer? ‘When’ is the question

This episode is sponsored by Fordham University’s Ph.D. in computer science. In an effort to address customer questions and concerns as thoroughly and quickly as possible, service centers such as call centers and back-office support organizations often employ frontline workers to handle some of the more common issues. These workers may end up addressing customer questions themselves, or transferring them to another employee with more expertise in that area. Since these workers provide a gateway to an expert, they are sometimes referred to as ‘gatekeepers.’ An important part of the gatekeeping process is knowing when to stop working on the…

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Chatbots, friend or foe?

Chatbots are currently utilized by many well-known companies including Amazon, Domino’s Pizza, American Eagle and Facebook to support a number of tasks including taking orders, providing recommendations, as well as used in customer service and other conversational interactions with customers. But what do customers really think of chatbots, and how do they compare to their human counterparts? Joining me for this episode to provide some insight into the impact of chatbot technology is Xueming Luo of Temple University, whose study “Frontiers: Machines vs. Humans: The Impact of Artificial Intelligence Chatbot Disclosure on Customer Purchases,” was recently published in the INFORMS…

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